A BEGINNERS GUIDE TO SELLING FURNITURE ONLINE

 

These days, e-commerce is the way to go as more people prefer to shop from the comfort of their homes and have their goods delivered to their doorsteps. The furniture and home furnishings niche are one of the most lucrative e-commerce niches today. It is already a billion-dollar industry, and there are signs of continued exponential growth in coming months and years.
Getting into e-commerce has never been easier than it is today. Technologies such as SaaS e-commerce solutions have made setting up an online presence very easy. Initiatives such as crowdfunding have made entrepreneurship possible for more people. If you want to get into the e-commerce world and sell furniture online, now is the time.

EXPLOITING THE ONLINE FURNITURE BUSINESS OPPORTUNITIES

 

For beginners, this may be an intimidating proposition. Like any other business, proper planning and execution are required if you are to succeed in e-commerce. And eventhough beginners need a blueprint of how to go about setting up an online furniture business, there are great online tools to help them in this new journey, thus, if selling furnitures online is what you want, then you can check out www.shopify.com/sell/furniture, there you will find all the information needed to set up your furniture online store..

1. DECIDE ON THE FURNITURE YOU WANT TO SELL

 

There are numerous of furniture items that you can sell classified according to use, material, type and other criteria. You also have the choice between new and used furniture. While it is tempting to sell any piece of furniture that you come across, this is not considered as good business practice. You will achieve more success if you concentrate your efforts on one class of furniture. You could choose to deal with antiques, wooden furniture, office furniture, decorative furniture, to mention but a few. This way, you will become the go-to expert for a specific class of furniture. For example, if you choose to deal with household furniture, you could be the one stop shop for beds, chairs, tables, couches, and others for new homeowners or those looking to upgrade.

2. CARRY OUT A THOROUGH MARKET RESEARCH

 

You have to understand some things about the online furniture business. For example, you have to know who your target market is, the furniture items in demand, peak periods of business, your potential competitors, offers that entice customers, etc. The research will give you an insight into the furniture business. It helps you determine how best you can exploit the existing and potential online furniture business opportunities. Going in blind is a sure way to failure.

3. SOURCING AND STORING THE FURNITURE

 

The next step is sourcing your choice furniture. For this, you can tap wholesale furniture shops or source directly from manufacturers and carpenters. Approaching furniture brands directly is a good idea since branded furniture is very popular among customers. Large furniture brands are no longer averse to offering furniture through small online shops thanks to the growing popularity of e-commerce.
On the other hand, sourcing your furniture from wholesale furniture shops is hugely cost effective and has the potential of earning you a good margin of profit over sales.

4. STORING AND SHIPPING YOUR FURNITURE

 

Although you will be running a virtual store, you may be forced to lease a warehouse to store your furniture. You have to get a large enough warehouse to store your furniture since furniture pieces are usually large. To lower operation costs, you can use the warehouses of furniture brands and wholesale shops against a nominal cost. You could also have a direct arrangement with your sources to dispatch furniture from their storage to the customers as per the order you receive.
On shipping, you can make arrangements with reliable courier companies to deliver your goods or purchase a delivery vehicle to make your own deliveries.

5. BUILD WEBSITE AND SELL FURNITURE ONLINE

 

After you are done with the business side of preparations, the technical aspects remain. Build your e-commerce website and use furniture website templates to optimize it for furniture e-commerce.
You can now start marketing and selling your furniture online.
Comments